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Privacy Policy

Last Updated: 2012-01-01: includes new reference under Aggregated Statistics to this site’s response to ‘Do Not Track’ headers. The Google Analytics paragraph preamble was also clarified to explain that it does not apply to users sending a ‘Do Not Track’ header with each and every request. No other changes were made.

Peter Upfold (“Peter”) operates several websites including and any website on the domain It is Peter’s policy to respect your privacy regarding any information we may collect while operating our websites.

Website Visitors

Like most website operators, Peter collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. Peter’s purpose in collecting non-personally identifying information is to better understand how Peter’s visitors use the websites. From time to time, Peter may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website.

Peter also collects potentially personally-identifying information like Internet Protocol (IP) addresses. Peter does not use such information to identify its visitors, however, and does not disclose such information, other than under the same circumstances that it uses and discloses personally-identifying information, as described below.

Gathering of Personally-Identifying Information

Certain visitors to Peter’s websites choose to interact with Peter in ways that require Peter to gather personally-identifying information. The amount and type of information that Peter gathers depends on the nature of the interaction. For example, we ask people who comment on to provide a name and email address. In each case, Peter collects such information only insofar as is necessary or appropriate to fulfill the purpose of the visitor’s interaction with Peter. Peter does not disclose personally-identifying information other than as described below. And visitors can always refuse to supply personally-identifying information, with the caveat that it may prevent them from engaging in certain website-related activities.

Aggregated Statistics

Peter may collect statistics about the behaviour of visitors to its websites. Peter may display this information publicly or provide it to others.

If visitors instruct their browser to send a standard ‘Do Not Track’ header in each request to this website, Peter will not collect such statistics about that visitor’s behaviour. Peter will continue, however, to collect some information, which is of the sort that web browsers and servers typically make available (which may also include Internet Protocol (IP) addresses), as part of standard web server access logs. These web server access logs are normally kept on Peter’s web server for a period of four weeks, but may be retained for longer as part of standard backup procedures.

Peter does not disclose personally-identifying information other than as described below.

Protection of Certain Personally-Identifying Information

Peter may disclose potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organisations that (i) need to know that information in order to process it on Peter’s behalf or to provide services available at Peter's websites, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using Peter's websites, you consent to the transfer of such information to them. Peter will not rent or sell potentially personally-identifying and personally-identifying information to anyone. Other than to its employees, contractors and affiliated organizations, as described above, Peter discloses potentially personally-identifying and personally-identifying information only when required to do so by law, or when Peter believes in good faith that disclosure is reasonably necessary to protect the property or rights of Peter, third parties or the public at large. If you are a registered user of Peter’s websites and have supplied your email address, Peter may occasionally send you an email to tell you about new features, solicit your feedback, or just keep you up to date with what’s going on with the websites. If you send Peter a request (for example via a support email or via one of our feedback mechanisms), we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. Peter takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying and personally-identifying information.


A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. Peter uses cookies to help Peter identify and track visitors, their usage of Peter’s websites, and their website access preferences. Visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using Peter’s websites, with the drawback that certain features of Peter’s websites may not function properly without the aid of cookies.

We use third-party advertising companies (for example, Google) to serve ads when you visit our website. These companies may use information (not including your name, address, email address, or telephone number) about your visits to this and other websites in order to provide advertisements about goods and services of interest to you. If you would like more information about this practice and to know your choices about not having this information used by these companies, please see the DoubleClick DART privacy FAQ and Google’s Cookie Privacy page.

Google, a third party vendor, is used to host advertisements on this site. Google uses the DoubleClick DART cookie to serve advertisements to you based on your visit to this site and other sites on the internet. You may opt out of this cookie; please see Google’s Ad Privacy page.

Privacy Policy Changes

Although most changes are likely to be minor, Peter may change its Privacy Policy from time to time, and in Peter’s sole discretion. Peter encourages visitors to frequently check this page for any changes to its Privacy Policy. Your continued use of this site after any change in this Privacy Policy will constitute your acceptance of such change.

CC BY-SA 2.5

The above privacy policy is based on the Automattic privacy policy at It is licensed under the Creative Commons BY-SA 2.5 licence. That licence does not apply to the third party notice below.

Please note that the paragraph below does not apply if you send a standard ‘Do Not Track’ header with each and every request to this website.

Third Party Notice — Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.