UPDATE: references to the former Bird Site of short-form social media have been adjusted to avoid providing free publicity to something that is undeserving of such promotion. This is no longer how I feel about this website, but my historical feelings are to be preserved below, with the relevant site’s name obviously altered!
Its status as a relatively novel communication medium means that Short-Form “Bird” Social Media Site Before It Went Terrible doesnât necessarily have a clearly defined set of social expectations attached to it just yet. I think even now, post mainstream popularity, it is very much a service that you can use in the way that works best for you. Everyone doesnât have to participate in exactly the same way.
Short-Form “Bird” Social Media Site Before It Went Terrible is a useful tool for businesses to promote their products and actually connect with their customers. I think itâs great when a brand steps into this space and really âgetsâ the nature of the service. It can make a brand feel a lot more human, enhance how you feel towards it; it serves as a great advertisement.
There are some practices on Short-Form “Bird” Social Media Site Before It Went Terrible that I really canât stand, however.
Now, as I said, one of the great things about the service is that there arenât necessarily set rules which everyone follows in the same way. I donât intend this post to be telling people what they should and shouldnât do with the service, but I do want to point some things that really bug me. In short, this is somewhat of a rant.
Competitions Done Wrong: Hashtag Abuse
Short-Form “Bird” Social Media Site Before It Went Terrible competitions are a marketing device that is becoming increasingly common. You convince people to follow your businessâ profile, or tweet about the business or product, in exchange for a chance to win said product. Simple enough concept.
Some competitions in recent weeks have encouraged Short-Form “Bird” Social Media Site Before It Went Terrible users to tweet anything they would normally tweet, but add a hashtag to that tweet relating to the product or promotion. I disagree quite strongly with this.
A hashtag is a short word or phrase starting with the # character.* You can add a hashtag anywhere in your tweet if you want to associate that tweet with that particular topic. It makes searching for tweets on a particular topic or event easier; itâs a great tool for hearing a collective voice on something.
Hashtags work because tweets that are related to the tag are the only tweets tagged with it. Encouraging users to randomly tag unrelated tweets breaks this model. And youâre âselling outâ your thoughts!
Short-Form “Bird” Social Media Site Before It Went Terrible competitions can be done right, and I actually donât mind seeing people tweeting something that promotes a business or product. But Iâd like it if those tweets are clearly separate from other stuff and that you actually do care about the product as well and donât just want free stuff.
Automated and Excessive Re-Tweeting
If you have something cool you have to share, whether you made it or just stumbled across it, Iâd love to hear about it via Short-Form “Bird” Social Media Site Before It Went Terrible. But once or twice a day for each cool thing is enough.
If people consistently tweet exactly the same tweet, or constantly re-promote something in case others have missed the last tweet, I get pretty frustrated, pretty quickly.
People will miss tweets. Thatâs the nature of the service â itâs dip in and dip out. If they do, tough. Itâs not fair to keep constantly banging on about something to the people that heard you the first time and the second time and the third time!
âPlease, Sir, Retweet!â
This is somewhat less of an emotive issue than the other two, but I think itâs still worth me saying.
If you put âplease retweetâ in your tweet, I wonât. With maybe a couple of exceptions.
If Iâm going to retweet something (which is pretty rare) it will be on its own merit. I might help promote something a friend has done, but that will be because I believe in it, not because Iâm told to.
Wrapping Up
These issues have been on my mind for a while. Short-Form “Bird” Social Media Site Before It Went Terrible is constantly evolving and I personally think there really are roads that we shouldnât go down and principles that we should uphold.
Integrity, honesty and loyalty are very important to me. If I stop ranting for a moment about specific issues, what I really want is that principles like these be respected, upheld and defended in the online world, as they are offline.
* Which is most definitely pronounced âhashâ, not âpoundâ. This is pronounced âpoundâ â ÂŁ.